Executive Showcase: EVP of Sales & Marketing
Oct 22, 2024
SALES & MARKETING EXECUTIVE
- Talents: She brings significant experience in CPG, working at the VP and above levels with some of the world’s largest global organizations… for more than 20 years. She has commercialized world-wide brands, designed innovative go-to-market strategies, pioneered new distribution channels and built high-performance organizations.
- Results: Most recent history: She drove nearly $20M in EBITDA growth year over year, redesigned the infrastructure thereby transforming how business decisions – and their effectiveness – were made, shepherded innovative marketing campaigns that impacted purchase intent, and much more. I have numbers for all of those!
- Experiences: She has a proven ability to design creative solutions and innovative approaches that delivered breakthrough results; expanded channels; adjusted the go-to-market approach; designed, built and restructured organizations leading to exceptional performance improvements; won multiple customer and category lead awards… again, with some of the world’s largest companies!
- Culture & Leadership Style: She brings a history of visionary leadership and execution that has delivered unprecedented results. She is driven, challenges the status quo, breaks paradigms, creates new pathways for success, and inspires the team to deliver dramatic results. She’s a truly resilient, adaptable, and dynamic leader!
- Accountabilities: Full accountability and general management of a $2B segment, leading a team of nearly 300 people: Sales, Marketing, General Management, Strategy, Advertising, and Commercialization are all part of her base of experience.
- Next Role: She is seeking a CCO opportunity for a large corporation or as a President of a smaller company that is in need of full commercial and organizational transformation.
- Please reach out, and let’s discuss next steps if this kind of transformational commercial leader is needed for you and your organization! I’d love to put you together!